AI is revolutionizing the business landscape, offering unprecedented opportunities for automation, enhanced decision-making, and market leadership. As AI becomes the new norm, the pivotal question arises: To Build or Not to Build your own AI application? In this whitepaper, we’ll explore key considerations real-world customers make when deciding between building a custom Azure OpenAI application or buying a Copilot solution, including time, cost, functionality, and control. By weighing the pros and cons of each approach, organizations can make an informed decision that best suits their unique needs and goals.

Key highlights discussed in the whitepaper include:

• Strategic considerations for AI investment and alignment with business goals.
• Financial implications of building vs. buying AI applications.
• The balance between ready-to-use functionality and customization potential.
• Insights into security, reliability, and flexibility in AI application development.